Digging into anything and everything that makes the CNMI tick beyond politics...
Showing posts with label marianas variety business edge. Show all posts
Showing posts with label marianas variety business edge. Show all posts

Tuesday, January 19, 2010

Konflikt at the helm of MMA clothing lines

THE business scenario in the CNMI has turned from bleak to bleaker, with one misfortune hitting the islands one after the other. The demise of the garment industry from over 30 factories to zero, the changes in regulations brought about by the federalization of immigration which has driven residents search for better opportunities elsewhere, and the global crisis which has spared no one.

These and more have caused businesses to close and investors to be on a “wait and see” stance before pouring money into the island.
Doors seem to be closing in from all direction, leaving everyone uncertain of the future.
But not for one individual who succeeded in bringing Saipan to the limelight with his talent in T-shirt designing.
Konflikt, the Saipan-born Mixed Martial Arts clothing company has made it to the third place in the “Top Five MMA clothing brands you don’t know but should” in the online Bleacher Report, the world’s largest network which is powered entirely by fan-generated content.
The other featured designers and Konflikt’s contenders were the Scrappler, Boston Brawler, Crooked Jaw, and Insanity Fightwear.
Konflikt designer Norman Del Rosario said he feels very much honored to be recognized by the Bleacher Report (www.bleacherreport.com) for his designs.
“The power of the internet allows people from all over the world to see the designs and wear the Konflikt brand,” he said.
Nick Colon, senior analyst for the Bleacher Report, said Konflikt MMA is a brand that many MMA clothing fans and other clothing fans in general should take a hard look at the short term future.
“This company’s brand is exceptional, with popular designs such as fleur-de-lis and a quite brutally good-looking font of text,” Colon stated.

Beginnings

Konflikt entered the MMA clothing scene six months ago and immediately caught the eye of MMA fighters and their fans from Saipan as well as those from off-island fighters.
Despite the limited resources, Konflikt have already made its way into the hearts of famous MMA fighters including Mark Munoz, Junie Browning and Philippe Nover who tried the designs of del Rossario.
MMA fighters, fans and enthusiasts will see the latest Konflikt designs as the company breaks into the Ultimate Fighting Championship scene in UFC 109 on Feb. 6, 2010.

Trademark

Konflikt carries the trademark of Saipan in all its designs.
While working and designing T-shirts for famous MMA fighters in the world, the designer aspire to bring recognition to Saipan and the CNMI by incorporating the place in all the designs he creates.
Every design has its own character, made to match various moods and temperaments.
Konflikt t-shirts stick to one solid color of black, white or red.
Owning and wearing a Konflikt t-shirt has become a status symbol not only for the MMA fighters but for the hundreds of fans.
Konflikt maintains a very limited edition in all the designs they release to the store.
“We want anybody who wears the Konflikt designs that they are unique and not mass produced. Once you miss a design, you cannot see it in the market again because new designs will come out and take its place,” the designer said.
Konflikt MMA clothing portrays the image of always accepting challenges, refusing to play it safe, taking chances, never backing down and putting it all on the line for what you believe in.
Any Konflikt design embodies the heart and soul of those who are into the MMA lifestyle, and dedicated to provide excellence in design and quality at a value that consumers can appreciate.

Expansion

Konflikt will soon be able to serve clients in three other places such as Hawaii, Ohio, and the Philippines.
Negotiations are ongoing and the designer hopes to proceed with the expansion within this year.
“We want MMA fighters and fans all over the world to have instant access to our brand wherever they are,” the designer said.
Konflikt recently introduced its line of female apparel with new designs coming out every week. Konflikt’s clients are eagerly waiting for the latest additions to its product lines such as shorts, gloves and other accessories.
Konflikt T-shirts are exclusively available at the 670 Rock Steady Shop in Gualo Rai.
For more information, e-mail info@konflikmma.net This e-mail address is being protected from spambots. You need JavaScript enabled to view it or visit www.konfliktmma.net.

This article was first published HERE

Tuesday, January 5, 2010

CNMI’s 2009 auto sales at a glance

2009 has been a very challenging year for the businesses in the CNMI, and the island’s car dealers are not immune to the difficulties.

The global economic crisis, the mass exodus of residents to the mainland and other countries to look for greener pasture, the onset of federalization and the uncertainty of their immigration status just some of the factors of the steadily decreasing figures in car sales for the past five years.
But the year ended with a positive result as sales for the month of December produced the highest increase for the year.
Statistics based on the monthly reports released by the Commonwealth Auto Dealer’s Association, the island’s three car dealers — Joeten Motors, Microl Corporation and Triple “J” Motors ­— showed total sales of 1,885 units sold in 2005. The figure dropped to 1,352 in 2006, 1,101 in 2007, and 966 in 2008.

Up and down trend in ‘09

For the first quarter of the year, the three dealers sold only a total of 203 brand new cars and this figure indicated a 32.3 percent dip in sales for brand new cars as compared to the sales for the first quarter of 2008 which was 300.
Sales for brand new cars continued to drop in April by 40 percent compared to the same month in 2008. The figures dipped lower in May when sales posted a 45.83 percent decrease.
From June to December, sales figures went on a see-saw trend. In June, the figures went up by 23.53 percent with the three car dealers selling a total of 42 brand new cars compared to the 34 units sold in June of 2008.
The June increase was momentary as a 44.62 percent drop in the July sales took over.
Sales picked up again in August, with the three dealers selling 60 brand new units and posting a 39.53 percent increase. The dealers sold only 43 units in August 2008.
By September, sales again dropped by 8.51 percent but slightly recovered in October with a 5.56 increase.
By November, sales for brand new cars dipped by 34.69 percent, brought about mainly by the impact of the takeover of the U.S. immigration as potential buyers hesitated to purchase automobiles.
But the December sales picked up, posting the highest increase of 72.97 percent for the total 64 brand new cars sold compared to the sales in December 2008.

Summing up

From January to December, the three car dealers sold a total of 469 brand new cars, indicating a 21.18 percent overall decrease compared to the 595 units sold for 2008. The total cars sold last year are broken down into 246 sedans, 59 trucks, 23 vans, and 141 sport utility vehicles.
December brought in the highest number of brand new cars sold this year with 64 units, while May posted the lowest sales with only 26 units sold.
Of the three dealers, Microl Corp. sold the most number of brand new cars which totaled to 200 units, representing a 42.64 percent market share. Joeten Motors followed with 146 units sold and claiming a 31.13 percent market share. Triple “J” Motors’ 123 units sold represented 26.23 percent of the market share.

Popular car models

Toyota is the leading brand of cars sold by the three dealers for 2009. It sold a total of 194 brand new units. Nissan brand followed with 83 units sold, and Mazda came third with 59 units sold. Other brands were Honda — 36, Mitsubishi — 30; Hyundai — 27, Ford — 14, Kia — 13, Suzuki — 7, and Chevrolet — 6.

Used cars, an alternative

As the economy got tougher and the uncertainty got stronger, customers turned to used cars to pay lesser amounts for transportation expenses. The car dealers saw an increase in the sales of used cars.
From 2009, sales for used cars soared and reached a total of 380 units sold, nearly closing the gap with a difference of 89 units to level off with the sales for brand new cars.
Microl Corp. led the dealers in used car sales, selling 145 units during the 11-month period. Joeten Motors came next with 120 units, followed closely by Triple “J” who sold 115 units used cars for the year.
CADA president and Joeten Motors general manager Matthew Deets said that 2009 was a good year for used cars as consumers turn to it as an alternative to paying for brand new cars.
“Sales for used cars had been going up for the past two years,” he said.

Hopes for a better year

Triple “J” Motors general manager Randy Steele said that car sales for Triple “J” had been stable in 2009.
“We think consumers recognize the value in our products during these tough economic times,” Steele said.
He added that the federalization of the immigration in the commonwealth created a big impact.
“A huge number of potential buyers were taken out of the market to purchase an automobile due to their uncertain immigration status,” Steele said.
Deets said he sees 2010 as a stable year for the car dealers.
He said that with the federalization of the local immigration, more federal money and federal projects will be poured here and they are hoping for stability in terms of car sales for the year.
Microl Toyota general manager Doug Brennan said that while CADA was hoping 2009 sales figures remained at least at the same levels as 2008 (or improve), the apparent lack of consumer confidence in the CNMI economic future contributed to a drop in sales.
He said that Microl-Toyota did well.
“Austerity measures instituted over the past several years have allowed us to control operating expenses and remain a strong, viable company,” he said.
Brennan added that initially, the impending move to federalization caused the market to fall off.
“The actual influx of new Federal agencies has created a slight surge in the car market, but we don’t expect the surge to last,” he said.
He added that while they would like to see an improvement in the market, there are still many questions yet to be answered in regards to the future of the CNMI economy.
“We anticipate the passenger vehicle market to remain at about the same level as 2009,” he said.

This article was first published HERE

Monday, December 21, 2009

CNMI gets over $1.7M estimated ad value in 2009

A view of Garapan as seen from Mt. Tapuchao. Photo by Raqs

THEY came at different times of the year: photographers and writers from, newspapers, broadcasters from radio stations, reporters from television stations, web site representatives, tour operators and travel agencies.

They all share a common goal and that is to visit the sights, feel and see the famous attractions of Saipan, Tinian and Rota and go back to their own places to produce articles and commercials to let the whole world know that the CNMI is a place worth visiting.
The visitors went to the famed locations such as the white sand beaches of Managaha Island, the scenic natural sites of the Grotto, Bird Island, Suicide Cliff and Banzai Cliff, the Korean Peace Memorial on Saipan, to the historical sites on Tinian and Rota. They sampled the optional tours available tours including arts and culture, dinner cruise, diving, eco/outdoor adventure, family activities, fishing, movie theatre, shopping, spa/fitness, sightseeing historical tours, water activities, wedding and honeymoon, and others.
They all experienced the uniqueness that spells the totality of the CNMI, and in return they have done their part in providing exposure to the islands to the rest of the world.
The success of all these fam tours are due to the efforts of the Marianas Visitors Authority through its managing director Perry Tenorio and the island’s tour agencies, hotel and restaurant operators and other sponsors who have worked with MVA to facilitate a smooth stay for the visitors.
From January to December this year, the CNMI has received over $1.7 million value of media exposure on TV, newspapers, magazines, radio and web site promotions. The products of the familiarization tours were targetted at millions of viewers, readers and listeners in the with the aim of attracting them to come and visit the CNMI.
With the visitor arrival figures steadily decreasing over the past years,
Here’s a glimpse of the exposures for this year based on information released by the MVA.

January

The popular East Asia boy band “TVXQ” was here from Jan. 13-17 to videotape an upcoming music video and SBS TV, one of the three major channels in Korea.

February

On Feb. 13, MVA hosted a familiarization tour from Asahi News Star, a cable and satellite news channel to introduce Tinian and Saipan as a destination for the senior market. It was also targeted to air on Yahoo! Japan. The estimated exposure value is $132,000.
On Feb.19, a tour group from from Busan, Korea packed in the sights of both Saipan and Rota. The group was composed of 12 tour agents and one representative each from newspaper Busan Ilbo, Saipan World Resort Korea office, Asiana Airlines, and the MVA Korea office.

March

CNMI was featured on air to 12 million radio listeners in Russia following a familiarization tour from representatives of Pevoe Popularnoe Radio in Moscow. The radio feature is valued at up to $100,000.
On March 13-17, an eight-member production team of the tourism channel “4S Charming” was here to produce 5-minute segments for the month of April. The show was targeted at over half a million viewers in 20 cities in China.
On March 21-26, a writer and photographer from Weekly Shinchou, a magazine reaching nearly 500,000 readers in Japan were here on a fam tour. The estimated value of the coverage is $54,000-$90,000
On March 23-27, reporters from Cosmopolitan, a monthly fashion magazine experienced numerous attractions for a supplement in Cosmopolitan Travel. The estimated value of the coverage is $102,000.

April

A six-member team from Brutus, a high-class fashion and lifestyle magazine in Japan visited Saipan for coverage introducing Saipan as a famous location for shooting covers. The approximate ad exposure value is $120,000.
Japan’s Body+ magazine, published monthly and reaches 70,000 readers, did a coverage of the January 2009 Winter Festival of Runs on Saipan and came back in April to do another 4-6 page feature with a publicity value of up to $76,000.

May

A 10-page coverage at an estimate ad exposure value of $45,000 was slated for Korea’s Singles Magazine in the Summer Special Travel Guide featuring destination travel information.
On May 29, the Housewives’ Life, a trend-setting Korean magazine targeting housewives slated four pages of coverage at an estimated exposure value of US$8,000.

June

Shape Magazine, a major Russian magazine reaching eight million readers was here to do a 6-page feature and an article on the magazine’s website. The estimated value of the article is US$250,000
From June 15-19, a five-member team from Japan’s Monthly Diving magazine was set to feature 10 pages of the CNMI’s year-round diving available sites at an estimated ad value of over $60,000.
Marine Diving, a monthly magazine with a circulation of 170,000 in Japan covered the first Flipper Race held at Managaha on June 20. The estimated exposure value of the article is over $39,000.

July

On July 3-7, 28 media outlet representatives from Guangzhou, China were here on a fam tour.

August

Nine media outlets from China were here on a fam tour on Aug. 8, including the Shanghai TV Station with a viewership of over 100 million, website integrated CCTV channel U.CCTV.com, Sina.com, video sharing website Youku.com, travel guidebook Gootrip Magazine, magazine Elite Traveler, newspaper journal The Labor Daily, Metro DM, and flight magazine The Moment. The total estimated value of exposure from this fam tour was over $58,000.

September

Six Russian media outlets visited CNMI on a 10-day fam tour last Sept. with an estimated ad value of US$458,000.

October

NS Homeshopping cable station and JAUTOUR of Korea visited the NMI to film a TV commercial advertising travel packages to this tropical resort destination. The one-hour commercial and interactive buying program, set to air on Oct. 31 has an estimated ad exposure value of $40,000.

November

Writers and photographers from the Chinese Kunming TV Tourist Channel were here to do a coverage set to air this month. The station reaching over one million households which was set to air this month.
The CNMI was slated to receive 15 minutes of prime time TV coverage each week last month on the Yel-Arna TV channel, owned by the Khabar Agency. The coverage was targetted to reach an audience of 13 million potential travelers, with an estimated exposure value of over USD $67,000.
Last month, MVA also hosted two media personnel from Delta Airline’s in-flight magazine SKY. Saipan will be featured in the January/February 2010 issue of SKY, with an estimated total ad value of $65,000.

December

MVA and the Japan Saipan Travel Association hosted the annual Marianas Tourism Academy 2009 for 56 travel agents and media representatives from major cities across Japan recently attended the annual from Dec. 7-11. The Marianas Tourism Academy aims to give the travel industry affiliates a chance to familiarize themselves with attractions, activities and facilities in the islands.
MVA and the rest of the community hopes that the seeds sown through hosting numerous fam tours will grow and will result to more tourists here in the future.
(This article was first published HERE)

Monday, December 14, 2009

Meet the CNMI-ARRA grant writers

WHETHER it’s well-paved roads, improved water and power supply, additional nutritional assistance programs, housing projects and all other benefits that the CNMI is enjoying — these did not all fall from the skies when everybody was asleep. A lot of work and effort is involved before the funding is released and actually transform into actual projects the residents can benefit from.
As of October 2009, the CNMI has been awarded $69, 010,050 through the American Recovery and Reinvestment Act funds. There are still lots of CNMI-eligible programs and millions of total funds in ARRA that can be availed of through various grants.
The opportunities are there, but who’s going to tap what potential funding is available, and what the CNMI’s priorities are?

Standing, from left, Christopher F. Fryling, ARRA PIO/IT and communications manager Winfred Camacho, Commerce secretary Michael Ada and John Furey. Seated, from left are Laurie Peterka, ARRA project coordinator Geri Willis and ARRA administrative manager Alfreda P. Camacho.

Grant writers

ARRA project coordinator Geri Willis said that choosing from among the applicants for grant writers was not that simple.
Laurie Peterka, Christopher F. Fryling and John Furey are the three individuals who were chosen from several applicants who applied for the grant writer’s slots advertised by the Department of Commerce in March this year.
Willis said the applicants were asked to submit several pages of proposal with their background, experience, involvement in projects and ability to meet several other requirements.
“The proposals were reviewed and scored before finding out who qualified for as grant writers,” Willis said.
Peterka said that the grant writers’ primary function is to seek various types of funding from the federal and opportunities and provide a report or listing of grant opportunities to various agencies they are assigned to and get instruction from directors of these agencies which are handling the projects.
“Some of the grants we’ve written are now being used in the application process,” Peterka said.
Fryling, who had been involved with federal grants as an architect in Florida said that as grant writers, they have to overcome all hurdles like land certification, regulations, and other issues involved in the research of a project before they can start writing a proposal.
Fryling said that they have to be alert for other potential grants all the time although they may be working on one project at a time.
“For instance we are working on a grant application project for CUC, and we come across a grant for clean diesel. It may not be directly related but it fits with our project so we will work on it,” he said.
For Furey, grant writing is interesting albeit complicated.
“It allows us to be able to address some important needs and all of us are citizens who use power, water and electricity, roads and all services that are expensive,” he said. In short, he said that they help the government identify resources to address these needs so everybody get better services.
These grant writers work as a team to assist those agencies who don’t have writing teams for grants.
Although there are some agencies that do have grant writers, the Department of Commerce can still offer assistance.
“We’re hired to keep our eyes open for potential projects that have the most potential for funding we don’t want to miss anything,” Peterka said.
She added that when they learned that ARRA funding was going to come out, they made a priority list and got everyone of the agencies on the list to contribute a list of primary projects which were narrowed for potential applications which had potential funding in those areas.

Tight time frame

The grant writers have only about two to three weeks window when a funding announcement comes out to work all the details and have everything ready to apply for a particular grant.
“If we didn’t have the projects ready to roll, we would miss the opportunity to get it because it takes weeks of researching before writing a grant,” Peterka said.
A grant writer’s job is critical because a very small word they might have missed in an entire paragraph could change the dynamic of what they are trying to achieve.
The grant writers said that “it’s not as simple as people think otherwise anybody can do and will do it.”
Excellent communication skills, both written and oral is a necessity because if you don’t know how to communicate and take the information you’ve gotten from the agency you are writing the grant for and put it correctly to the funding agency, you won’t get what you’re asking for.
Furey even urged the students to go to school and specialize in grant application writing and research.

Complex job

Department of Commerce secretary Michael Ada said that grant writing is very complex.
“The devil is in the details and the grant writers have to balance the work between looking at what agencies need and at areas most likely inclined to be awarded,” he said.
He added that several agencies like the CUC, DLNR, DPS, Customs and others have several needs but don’t have the time to write grant applications.
“These agencies have projects that are ripe for awards and this is where we come in and help,” Ada said.
“This is a whole new experience for the department. Some of the agencies don’t have grant writers so by creating this position we will be able to maximize the resources,” Ada added.
He said that one of the biggest challenges they face is telling people and making them understand how the applications for grants are being done.
He said that there may be plenty of CNMI-eligible projects for ARRA funding, but certain conditions have to be met before an application is even submitted.
“One thing we have to look for is the conditions of possible grants. For instance a grant is available but we are required to match it with cash, and we don’t have it so we won’t apply for it,” Ada said.
He added that there are also conditions that require a portion should be in loan, or that the government will be obligated by the funding agency to meet certain expectations for a number of years.
“For example, if the Department of Public Safety is going to hire new police officers and they can’t afford to pay the payroll past the grant, theoretically we’re in violation of the grant because if we can’t meet the obligation for the 5-year period, we don’t qualify,” he said.
To sum it up, both Ada and Willis said that the role grant writers play in pursuing possible federal funds is so important because only a few could be awarded grants out of so many applicants.
For opportunities or more information, visit www.cnmiarra.net.
(This article was first published HERE)